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Business Development Director, Consumer Insight

Date: Aug 13, 2019

Location: Ho Chi Minh City, VN

Company: Nielsen

Business Development Director, Consumer Insight - 42433

Client Services and Sales - Vietnam Ho Chi Minh City, Ho Chi Minh 

Job Description:


Business Development:

  • Identify areas of business opportunity and growth for the business unit
  • Build and Maintain and further foster relationships with current & new clients
  • Work on strategy and approach to win back lapsed clients
  • Develop a winning sales framework for approaching new clients, especially local FMCG. 
  • Customize sale toolkit to be relevant with long-tail clients
  • Develop a CRM database 
  • Develop plans to cross-sell and introduce new services to current clients
  • Build the company’s positive image through active participation in professional associations and industry conferences/seminars
  • Contribute to new business initiatives and participate in the development and launch of new services
  • Contribute to the short-term strategies and business plans for the growth of the business unit based on global and regional / sub-regional directions
  • Provide continuous feedback on competitive activities within assigned clients


Client Servicing:

  • Implement plans that will contribute to maximum client satisfaction and ensure continuous profitable and business growth
  • Ensure client service standards are implemented and enhanced as client expectations continue to evolve and change in the marketplace
  • Ensure the implementation of Client Management Process for the assigned accounts and be able to add
  • Lead the client servicing team with the primary responsibility of expanding our scope of influence with clients across a wider range of products and with greater depth of involvement
  • Provide product solutions and benefits to client business issues/opportunities by developing strategic initiatives for each client
  • Oversee the management and conduct of assigned research projects including preparation, approval, and delivery of proposals, reports, and presentations
  • Foster relationships at all levels and functions of the client organization to identify opportunities for incremental product/solution sales
  • Ensure team members are trained to handle client requirements
  • Ensure adherence to the company policies on business conduct/ethics when servicing clients are being observed by the entire division


Financial Management:

  • Achieve revenue, profitability, quality, the speed of delivery and productivity targets as well as other related business development objectives as assigned
  • Ensure local business strategies are implemented according to regional / sub-regional directions in order to meet the financial and business objectives of the division
  • Monitor the actual financial performance against budget/forecast and ensure the implementation of appropriate actions that will lead to the achievement of the financial targets
  • Ensure proper pricing and contracts are completed and approved according to company's policies and guidelines
  • Manage the cost of jobs within present budget restrictions


People Management:

  • Utilize the Performance and Development Plan to communicate and assess performance objectives, competency lists and development plans for direct reports
  • Ensure effective performance management system is implemented and aligned with regional directions in order to recognize desired performance for business advantage
  • Establish high standards of performance and hold associates firmly accountable for meeting those standards
  • Develop and implement training plans to ensure that associates are able to grow and demonstrate mastery of required competencies in their jobs and deliver desired performance levels
  • Provide support, recognition, and feedback to assist associates in achieving the performance expectations and standards
  • Act as coach, guide, and mentor to employees
  • Ensure that associates are aware of the nature of their specific roles in relationship to the local market, the sub-region and overall regional operation
  • Establish a strong team environment focused on exceeding internal and external client requirements
  • Conduct consistent periodic coaching to observe team members with clients and provide feedback
  • Contribute to driving world-class employee satisfaction through the implementation of relevant organizational initiatives that build on employee commitment


Typical Position Pre-requisites:

  • Bachelor degree;
  • At least 7- 10 years experienced in the New Business development/market research, working with the Consumer Package Goods accounts, or in the media agencies, consulting agencies; 
  • Experience In Business Development and/or Sale at least 5 years
  • Have FMCG, Consultant background
  • Can handle commercial pressure 
  • Experienced in people development, managing a team
  • Will be responsible for the accuracy of the regular reports shared to clients and should generate a presentation on a monthly basis with the team.
  • Being extremely client-centric is a must.
  • Has knowledge of statistics and multivariate analysis; Consumer Package Goods background
  • Has knowledge of research techniques and methodologies





We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what’s happening now and what’s coming next for our clients. Today’s data is tomorrow’s marketplace revelation.

We like to be in the middle of the action. That’s why you can find us at work in over 100 countries. From global industry leaders to small businesses, consumer goods to media companies, we work with them all. We’re bringing in data 24/7 and the possibilities are endless. See what’s next with us at Nielsen:

Job Type: Regular 

Primary Location:  Ho Chi Minh City,Ho Chi Minh 


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