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Research Associate

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Date: Jan 11, 2019

Location: Bangalore, IN

Company: Nielsen

Research Associate - 31500

Analytics - India Bangalore, Karnataka 

Role Description:


Designation: Research Associate


Location: Bangalore


Unit: Nielsen Online and Media team, Marketing Effectiveness

Main Accountabilities:


Maintain a client service orientation. Manage day-to-day administration of client service and coordinating on analysis and reporting of assigned research projects.


  • Identifying opportunities for research and designing the appropriate proposals plan / proposal to present to the client
  • Enable fulfilment of client deliverables
  • Questionnaire preparation / Information area coverage as per proposal
  • Field work management of the same
  • Analysis Plan; Analysis and Interpretation
  • Presentation of findings
  • Understand and implement all internal processes
  • Maintain accurate, complete, up-to-date client business profiles to be shared with senior management
  • Serve as primary contact to junior level client contacts on ad-hoc analyses and understand and respond to questions on content, basic data issues/questions, report generation, etc.
  • Assist senior staff in delivering quality services to clients and ensure the services provided to clients are timely and precise according to client business needs and specifications and at the same time meeting the company's quality standards
  • Assist in sales activities in conjunction with senior staff in terms of preparation of proposal and credential presentations
  • Provide "in office" research, administrative and operational support to senior staff
  • Be directly accountable for work conducted for their nominated clients in terms of analyses, charting, etc. and perform quality checks on all reports for alignment to request, accuracy and correctness
  • Developing effective working relationships with customers (existing and new) through regular meetings and identify and obtain further sales and business development opportunities
  • Responding to customer needs or queries and managing the sales process from opportunity identification to customer sign-off


People :

  • Display a positive, can do attitude at all times, offer assistance to others on the team when needed, assist others in areas you are stronger in. 
  • Share learning’s with the team during team meetings; actively participate in client and internal review meetings/trainings and all team initiatives.


Typical Position Pre-requisites:

  • 2-4 years of experience in market research / e-commerce / telecom / media industry
  • Sound understanding of Market Research concepts
  • Strong Client Focus and Proactiveness
  • Working knowledge of statistics and multivariate analysis
  • Working knowledge of research techniques and methodologies
  • Fluency in Kannada / Malayalam / Tamil would be preferred

About Nielsen:

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio, and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement.

By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit

Job Type: Regular 

Primary Location:  Bangalore,Karnataka 

Secondary Locations: , , , 

Travel:  No 

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